Random smaller projects made here and there.
Lyft / LUX
I creative directed the refresh of Lyft’s premium modes campaign. It included two animations, and a website that show how LUX Changes Things by elevating your everyday.
Lyft / Driver Services
I art directed a series of animated illustrations for the Why Lyft page on Lyft.com.
Lyft / SPLASH SCREEN
A cinemagraph I created together with the amazing illustrator/animator Rebecca Mock. Unfortunately never used.
Lyft / lyft-alike
A character creator where Lyft drivers could create a digital version of themselves to express who they are, and what their goals are. I worked with the amazing studio Yum Yum to create a fun, and flexible character design inspired by collectible vinyl toys. We also created mini-worlds for peoples avatars to live in. Unfortunately never used.
Lyft / the alchemist
A magical storytelling experience in mixed reality that takes place in the back of a Lyft car. We worked with renowned animator Bay Raitt to create a compelling story and character. We also create the design of the car interior (our stage), and a tablet that would be used to view the virtual bonanza. Unfortunately never used.